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Entrepreneur in her local shop which can be found on Google My Business.

Google My Business + Maps

Make a Splash in Your Local Community with Google My Business

You know the business panel that pops up on the right-hand side of your Google search results? That’s Google My Business. It’s a powerful tool designed to help customers when they search for (and connect with) specific types of businesses in their local area, and is linked to Google Maps.

Boost Search Engine Optimization

In addition to making sure people can find you, Google My Business is a great way to build credibility in your local area. You can add images and updates about your business, and use the review function to connect with your customers and respond to feedback. It creates a real sense of openness. The first step is to claim your listing, and fill in all the required information. This will ensure Google knows exactly what you do, so it can accurately recommend your business to prospective customers. It’s a really simple marketing strategy that will yield great results in lead generation.

Illustration of mobile phone with Google maps loaded.

How Can I Make it Easy for People to Find My Business Online?

Google My Business is a free tool that can have a significant impact.

  • Google Preferred Partner
    We’re experts in optimizing Google Ads, having passed all the certification exams.
    Free Engagement
    Google My Business has no cost and it lets you easily connect with local customers.
  • Special Offers
    Give prospective customers a reason to choose your business over your competitors.
  • Frequent Posts
    Help customers to find everything they need to know, from hours to location.
  • Simple Targeting
    Make it easy for the people searching for services like yours to connect.
  • Creative Media 
    Experiment with media types that produce the most engagement with your brand.
  • Ad Copy 
    Make your audience stop and read with copy that addresses their pain points and needs.
  • Daily Monitoring
    Tweak and pivot your ads in real time as the data shows what is working best.
  • Ad Placements 
    Show your ad in the right places so your audience is encouraged to engage, not block.

Secrets to Success

Google My Business isn’t a strategy you can set and forget. Make sure your information is accurate and always up-to-date, respond to all your reviews, and regularly post fresh content to keep your account active. This will ensure people can find you when they need you.

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