Connect with a Specific Target Audience with Facebook Ads
Facebook Ads is an incredibly powerful marketing tool, because it allows businesses to deliver their brand messaging directly into the pockets of the people most likely to buy your products or engage your services. It can target people by specific demographics like age, gender, location and interests.
Build Product or Service Awareness
Facebook Ads work on a bidding system. Each time you set up an ad, you can allocate a campaign budget and specify the maximum amount you’re willing to pay to achieve each campaign goal. This can make it a very cost-effective way to promote your business and start building your brand. Facebook Ads are very agile, which means you can adjust them in real time — based on what’s working and what’s not — to optimize performance. We can help you maximize impact, by finding the perfect combination of images and text to capture attention for all the right reasons.
What Does it Take to Drive Conversions from Facebook Ads?
A comprehensive strategy will help you work smarter, not harder.
- Dedicated Experts
Work directly with our social media experts to ensure we meet your growth targets.
- Campaign Strategy
Develop short-term and long-term strategies with our team to achieve objectives.
- Campaign Budget
Run your ads at the budget at which you will receive optimal return on investment.
- Ad Schedule
Display your ads at a time when people will remember your message and respond.
Test your ads and audiences so that you only run the combination that perform best.
- Creative Media
Experiment with media types that produce the most engagement with your brand.
- Ad Copy
Make your audience stop and read with copy that addresses their pain points and needs.
- Daily Monitoring
Tweak and pivot your ads in real time as the data shows what is working best.
Receive reports on a monthly basis so you know how we are doing meeting your goals.
Secrets to Success
Take the time to define your target audience, refine your messaging, and find your niche. The more specific you can get, the greater the impact your messaging will have. It’s important to make sure you’re targeting the right people with the right message.
South Anchorage Dental Center
Quality Leads per Month
New Patients per Month
South Anchorage Dental Center is the most convenient dental center in Anchorage due to extended hours and emergency services. Beacon Media + Marketing ran Facebook promotions and added a chatbot to their website which resulted in hundreds of new patients and quality leads.
Latest Blog Posts
HVAC marketing is a great way for to promote your products and services to customers in your local area, and social media marketing is the best tool for the job . It’s an exciting and fast-moving method that delivers your message straight into the hands of your customers – literally. What’s better…
Originally published on November 24, 2015. Updated on January 30, 2020. Welcome to the dark side. We have cookies. Back when Facebook Ads were first invented, they used to be called “dark posts.” They were designed so they wouldn’t show up on your business page’s normal Facebook news feed, but in the…
You know you should be measuring the success of your Facebook and Google ads. You’ve probably looked at some of the analytics in an attempt to make sense of it all. Maybe you even understand some of what you’re looking at. But how do you know what Google and Facebook analytics are…
We’re seeing some great results for our clients, specifically in Anchorage, using a new geo targeting technology that the brilliant folks at Facebook have developed. It’s called Local Awareness Ads, and it’s designed to bring customers right to your door. The ads are created to target Facebook users that are within a certain radius…