Meet Our Client
Elevate @ Alaska Women’s Health was founded in 2022. Elevate is a medical aesthetics provider of cosmetic injection services in Anchorage, Alaska that uses non-surgical methods to help enhance your natural beauty and achieve more youthful skin. Their cosmetic services are offered by skilled medical professionals. They operate out of the Alaska Women’s Health office, providing patients from AWH a convenient, comfortable location to benefit from cosmetic injections.
The Marketing Challenge
Elevate entered into a competitive and relatively small market. They needed to be able to differentiate themselves from the competition and highlight what would make someone change their existing provider or add on their services. The biggest challenge for us was to create and develop a brand that showcased their excellence and professional experience. We also needed to create a strategy that would target the local market with messaging that demonstrated who could benefit immensely from their services. We jumped into action with a brand-new brand, website and a strong Google, Facebook, Instagram, and content marketing strategy.
How We Got Results
First, in order to get people buzzing about the new Med Spa, we developed, designed, and launched a new brand and website. Next steps were to set up Google, Facebook, and Instagram ads. Our social strategy was designed to generate more traffic for the website, to increase brand awareness, and start generating leads.
Second, we helped host an online Open House. We wanted to make sure there was an immediate impact upon launch and used an onsite event to drive online traffic.
Third, we developed messaging and personalized testimonials to position Elevate as someone clients can trust to provide a high level of excellence in service and expertise.
We couldn’t be more pleased with the results:
- 18 new quality keywords ranking within the first month of launch.
- Website traffic over 2,500 new visitors in first 30 days
“Developing a new brand and website for Elevate was a great opportunity to build off of the strength of their existing company, Alaska Women’s Health. We wanted to highlight the expertise and longevity of this well-respected Alaskan company but infuse a fresh look and feel to the new business. The client stated that “we nailed their vision in the first round” Building upon this brand, we’ve already started to rank for local service keywords and establish Elevate as a premier Med Spa provider.“
Jennifer Christensen, CMOBEACON MEDIA + MARKETING
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Give us a call at (907) 563-6008 or fill out the form below for a free consultation.
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