You know you should be measuring the success of your Facebook and Google ads. You’ve probably looked at some of the analytics in an attempt to make sense of it all. Maybe you even understand some of what you’re looking at. But how do you know what Google and Facebook analytics are the most important …
Facebook & Google Ads: What Analytics Should I Track? Read More »
Marketing is not about who can talk faster, or close better. It is about a deep psychological understanding of customer needs. – Michael Brenner, What Is Marketing? Yesterday morning on the way to work, I heard a radio ad that caught my attention. It was for an imaging provider. They were offering the latest and …
What Is Marketing? A Look Through the Eyes of a Marketer Read More »
Looking for the digital marketing tools that will knock your next campaign out of the park? As a digital marketing agency, we have a lot of experience with the tools that help (and some lessons learned with the ones that hinder). Today, we only use the best. Want to know what our top 5 digital …
The Top 5 Digital Marketing Tools and Why They’re the Best Read More »
Ready to go national? We’ve been waiting for you to say that. Not because we’re psychics or anything, although that would be pretty helpful for our line of work. No, we’ve been waiting because we’re so incredibly excited about how straightforward national launches are in the age of digital marketing that we’re about to …
(VIDEO) It’s Time to Launch Your National Brand. Here’s What You Need to Do. Read More »
Influencer marketing is on fire right now. According to the Digital Marketing Institute, 49% of consumers depend on influencer recommendations. “49% of consumers depend on influencer recommendations.” – Digital Marketing Institute That’s crazy! Influencer marketing is both extremely approachable to the influencer who gets paid for it and highly valuable for the business who …
(VIDEO) Thinking About Influencer Marketing? Here’s What You Need to Know Read More »
“Wow. Just…wow.” That’s how we’re feeling about the video explosion that has occurred over the last 5-10 years. Maybe you’ve seen some of the numbers: “More than 500 million hours of video are watched on YouTube each day.” – WordStream Pretty crazy, right? We’re guessing that if you’re reading this article, you already have …
(WATCH) Here’s Why Video Marketing Is So Important Read More »
So your agency is telling you that you need to do a photoshoot before they start marketing your business. “Why?” You ask, a little bit annoyed. “Isn’t this what stock photography was made for?” you say, “Saving me the hassle of coordinating staff and services?” “I mean, come on, can’t you just find something that …
Here’s Why You Need to Do a Photoshoot for Your Business Read More »
You’ve probably heard a lot about WordPress, but did you know that it is the most popular content management system in the world? Content Management System (CMS) – A software that allows for the creation, editing, organization, and publishing of content; typically referring to website content. Here are a few facts to confirm that statement: …
In your personal or professional development, have you ever discovered something so innovative and earthshattering that you’re not quite sure how to incorporate it with your M.O.? Like, you’re frozen in your tracks, wondering if this new world will ever be compatible with the one you have always known? We’ve been there. In fact, we’ve …
What Is StoryBrand Marketing and How Does It Benefit My Business? Read More »
Looking for tips on an SEO strategy that will knock the socks off your competition and leave your customers at a loss for words? We offer some of our best next-level research and advice. Read more. Do Your Research If you want to create a knock-out SEO strategy, you need to stay current and on …
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