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Should I Be Blogging for My Orthodontics Practice?

Should I Be Blogging for My Orthodontics Practice?

“The biggest mistake I see, is that people tend to give up…SEO (blogging) is a lifestyle, it’s a practice, it’s not a transaction…You just gotta keep going, you’re building your castle, you’re building your moat, it’s going to take time.” – Sarah Bird, CEO of Moz Should you be blogging for your orthodontics practice? Absolutely. …

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How Can Google Advertising Grow My Orthodontics Practice?

How Can Google Advertising Grow My Orthodontics Practice?

“The best place to hide a dead body is on the second page of Google.” – Anonymous A lot of the practice managers we meet have a gut instinct that they need to be advertising on Google, but few know exactly what Google advertising is, how it works, and whether or not it can truly …

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Get Your Orthodontics Social Media Strategy Off the Ground!

Get Your Orthodontics Social Media Strategy Off the Ground!

“Nobody (not even us!) can sit in front of a blank computer screen three times a week and pull something out of our hat each time like it’s no big deal. Publishing regular content is a challenge for anyone who does not have a plan. So that is exactly what we do–we come up with …

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Website Design for Orthodontists - 5 Easy Steps

Website Design for Orthodontics – 5 Easy Steps

“Your website is prospective patients’ first impression of your practice.” – #TeamBeacon Is it time to redesign the website for your orthodontics practice? Digital marketing experts recommend that every business, practice, and organization–regardless of industry–redesign their website every 2-3 years. New products or services, staff, and even changes to website best practices can all mean …

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How to Brand Your Orthodontics Practice

How to Brand Your Orthodontics Practice

“Your brand is what people say about you when you’re not in the room.” – Jeff Bezos It’s time to brand your orthodontics practice. Where do you start? From discovering your unique reputation and identity to selecting the icons, fonts, and colors for your logo, we created this guide to walk you step-by-step through a …

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The Best Digital Marketing Plan for Orthodontists

The Best Digital Marketing Plan for Orthodontists

So you’ve made the decision to grow as an orthodontics practice. Now what? You know that digital marketing is the way to go if you want to reach more of the right prospective patients. Facebook advertising has perfected its targeting abilities and many are saying that “you are nothing if you are not on the …

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