Beacon Media + Marketing Awarded 2023 INC 5000 + 2023 Communicator Award For Best Website in Healthcare Category + Best UX Design + 2023 Clutch Champion Award

Blog

Mental Health Marketing: How To Reach Your Ideal Client

More people are seeking mental health services than ever before, which means now is the time to revamp your mental health marketing strategy and build your client base. With the COVID-19 pandemic, we’ve seen immense growth in the field of mental health, to the point that some mental health professionals are spending more time on…

5 Easy UX Wins When Developing a Website

The most important part in developing a website is the overall user experience (UX). User experience is defined as the way in which the user is interacting with the product or in this case a website. This could entail the page path the user takes to get to what they are looking for or how…

5 Principles Every Blog Could Use: Did You Know?

There is so much more to blogging than just trying to get a piece of content up on your website. Businesses tend to get wrapped up in meetings and are constantly on the go, which makes it difficult to really take the time to sit down, research the topic, and actually put in the effort…

Want More Leads? Get a Lead Generation Strategy

It’s an age-old dilemma: You want to generate more leads for your company, but you simply don’t have the time to walk every new sales opportunity to the end of the sale funnel. And let’s face it, no one enjoys being on either side of a cold call. With an intuitive automated sales process in…

What Are The Best Website Design Companies in Anchorage, Alaska?

At Beacon Media + Marketing we design, develop, and host websites for many businesses and non-profits. Our clients are spread as far and wide as Alaska, California, Illinois, Minnesota, New York, Delaware, West Virginia, Florida, and Washington, with many others in between. We’ve been in this game since 2012 and we like to think we’ve…

What Are Backlinks? Secrets to Supercharging Your SEO

When it comes to developing a website or creating a content strategy, SEO should always be top of mind. You may have amazing services to offer and a great message to get across, but no one will ever know if your content is not easily visible on search engines. There are many important aspects of…

What Does Hosting Mean? Choosing the Right Hosting Package

Hosting refers to a service that allows your website to be stored and maintained. It’s an important decision for every company, so we asked our developer to answer your FAQs. Do you need quality hosting for your website?  Check out our website hosting packages. What Exactly Am I Paying For When I Sign Up for…

Web Terms: What Your Developer Wants You to Know

Web terms can sometimes feel like speaking a different language, especially if you’re new to the world of websites. What do they actually mean? How do you ask for what you need? What is going on? We asked our developer to dive into everything you need to know to effectively communicate with your website team.…

What to Do When You Run Out of Digital Marketing Ideas

You know that digital marketing is essential to growing your business. You’ve had a successful digital marketing campaign in place for some time. You sit down to execute the next part of your strategy. The first step is creating content, whether that’s social media posts, blogs, or video. And… nothing comes out. You sit, staring…

Secret Weapon That Will Take Your B2B Marketing to the Next Level

Clutch is an established B2B review and rating platform based in Washington, D.C. It helps businesses make buying and hiring decisions with confidence, with a combination of market research, data-driven content, verified reviews, and a ranking system. Every year, decision-makers at millions of businesses visit the site to learn more about credible service providers and…

Seven Steps to a Happy Long-Term Customer Relationship

Digital marketing professionals love throwing words around like sales funnel, awareness, or conversion. But what do those words even mean? How do they help you? Digital marketing is a lot like starting a romantic relationship. Your online presence lets the other party know you exist and ignites a spark of attraction. Your branding is what…

Why Is Your Audience Not Engaging On Facebook?

Low Facebook engagement sucks. You’ve put hours of work into creating amazing content that you thought your audience would love. But when you posted it there were… crickets. You might get a like or two here and there, but people aren’t commenting or sharing as much as you expected them to. Your page is definitely…