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girls with camera taking a selfie. How do know if your social media marketing in Anchorage is effective

Is Your Social Media Marketing Effective in Anchorage?

So you have decided this social media thingy isn’t going away, right? You decided to invest time and money in it as a marketing channel. My first thought is “Congrats!” you are among a growing group of progressing Anchorage business professionals. You’ve taken the plunge, but there is probably a question plaguing you: “How do …

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Three Secrets To Success With Anchorage Inbound Marketing

Before we share our three secrets to success with Inbound Marketing, It’s important that one has a basic understanding of what Inbound Marketing is and how it differs from, “Old School” or “outbound” advertising. The concept of Inbound Marketing all boils down to common sense. It refers to online marketing activities that direct visitors to you …

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Man stepping on rocks. 10 Tips to step up your Website rankings

10 Tips to Step Up Rankings for your Anchorage Website

The statistics are undeniable; consumers look to the web for information before making a decision on where to spend their hard earned money. Your customers are looking at reviews and searching via Google and Facebook for the next Anchorage business they want to buy from. Historically you might compete with other companies for air time during …

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Collaboration and Anchorage website trends for 2017

4 Anchorage Website Design Trends to Watch for This Year

Websites are the foundation of all online/digital/content/inbound marketing, and with everything tied to the internet these days, the trends evolve at the speed of light. Some are worth investing in, and some may not be for your business. Here are some of what we are looking forward to in 2017 in the world of website …

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victorious business man. Secrets to an award-winning Anchorage inbound marketing plan

Secrets to an Award-Winning Anchorage Inbound Marketing Plan Part 2

Earlier this week we started the process of walking step by step through the elements of an award-winning inbound marketing plan. Today, we are going to continue that series, and I’m going explore some of the more effective social media marketing tools for those of us who have businesses in Anchorage. Choose Your Inbound Marketing …

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Excited woman. Secrets to award-winning Anchorage inbound marketing plan

Secrets to an Award Winning Anchorage Inbound Marketing Plan

Effective inbound marketing is almost always dependent on having a plan. Shotgun marketing (shoot out a bunch of random things and see what sticks) is a common but failed method we see all too often. The best secret to any marketing effort is to take the time to build a strategy and then stick to …

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Who are the Best Website Design Companies in Anchorage, Alaska?

At Beacon Media + Marketing we build  and design websites for many businesses and non-profits across the Alaska, Hawaii, Washington, and Oregon. In this line of work we spend a lot of time online learning best practices, getting inspiration and admiring some of the competions work. We often get asked who some of the other …

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Is Twitter Popular in Alaska? According to Users, it is.

When it comes to Twitter and hashtags (#), many Alaskan Businesses (or Alaskan users) feel like it is the ‘last frontier’ of social media channels; it is an unknown and often avoided. This doesn’t mean there’s not a Twitter market for Alaskans, or that residents of Alaska aren’t tweeting, it simply showcases that Alaska is …

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Our “Big Idea” for Alaska, It’s time to lead the conversation

Alaska is a place of big ideas! We have a history of tenacious leadership against all odds. Walter Hickel was one of the visionaries who played a major role in our statehood. Charles Edwardson (Etok) fought for and laid the foundation for land ownership among First Peoples in Alaska. These are two examples of the …

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Digital and social media experts coming to Alaska for one day summit

AIMS 2015 is anything but your “normal” Alaskan business event. Never before has there been a group of digital marketing and social media experts in Alaska for one day to teach us best practices. So why did we decide to host this summit and bring all these rockstar marketers to our great state? The answer …

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