Beacon Awarded 23 + 24 INC 5000, 23 + 24 Communicator Awards in Healthcare + Construction Best Website, UX + Visual Appeal

Archives for April 2022

How To Choose the Best “Mental Health Keywords” in 2025

Originally published by Sabrina Martinez, Content Manager. Updated and revised by Sara Jokela, 11/16/24. For many business owners and digital marketers alike, search engine optimization is often portrayed as a mysterious process that requires insider insight to master. We’ve heard our share of “SEO tactics,” like including hidden keyword text or links on web pages or…

5 Eye-Catching Examples of Professional Mental Health Logos 

Originally published by Sabrina Martinez, Content Manager. Updated and revised by Jennifer Gracey, Web Content Strategist & Writer on 06/15/2023 Brainstorming ideas for your new mental health logo and on a quest for inspiration? Ideation is one of our favorite things here at Beacon and we’ve got you! Our top five eye-catching logo examples list includes…

10 Benefits of Hiring a Digital Marketing Agency for Your Mental Health Practice

You have several options when it comes to marketing your mental health practice. You can do the marketing yourself, hire someone in-house to do it, hire a freelance marketer, or utilize a digital marketing agency.  While the option of keeping it in-house might be appealing, it could limit the growth of your practice in the…

How to Market Counseling Services: Creating Meaningful Connections With Potential Clients

Written by Sabrina Martinez, updated and revised by Sara Jokela 4/3/25. As a therapist, you’re used to connecting with people and establishing relationships that allow your clients to heal, grow, and enjoy a more fulfilling life. However, your ability to help more people and build trust from the get-go hinges on you how you market…

5 Elements To Include in Your Behavioral Health Services Marketing Strategy

Originally published by Beacon Media + Marketing. Updated and revised by Jennifer Gracey, Web Content Strategist & Writer on 07/24/23. Behavioral health services really make a big difference in helping people improve their physical and mental well-being. For example, whether someone’s dealing with addiction, substance abuse, food disorders, or negative relationship patterns, there are so…