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Beacon Awarded 23 + 24 INC 5000, 23 + 24 Communicator Awards in Healthcare + Construction Best Website, UX + Visual Appeal

Beacon Media + Marketing

Pay Per Click (PPC)

Do Google Ads work for marketing your business?

Sabrina Martinez Sabrina MartinezContent Manager

Originally published on November 27, 2015. Updated on February 6, 2020. We wish we had a dollar for every time a client told us: “I don’t shop in the ad section when I shop on-line”, or “I just scroll right past the ads”. Seriously. Google.com is the most popular website in the world. It’s been…

What Does an Inbound Marketing Plan Include?

Adrienne Wilkerson Adrienne WilkersonCEO, Co-Founder

We spend a significant portion of our prospect meetings going over what exactly the Inbound Marketing plans should include. It’s usually a rather lengthy discussion depending on the particular client’s needs. Though there is a list that we recommend for most clients (a foundation if you will), it is important to customize each package to the…

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