Beacon Media + Marketing
One of the most effective ways to get new clients is your online presence. People are looking for everything on the internet, including mental health services. This makes it essential for your mental health clinic to be active and available for their use. Mental health clinics can benefit from several tools to extend your reach…
While there has been a major uptick in the number of people accessing teletherapy and online mental services, there is still just as many people visiting mental health practices in person. As you look to grow your client base, you need to make sure that people looking for therapy in your local area can find…
Social media platforms are no longer just a place to watch cute cat videos and post what you ate for lunch that day. They have evolved into an effective spot for businesses to market their products or services online and develop a deeper connection with their customers. And for many businesses, a great social media…
At the cornerstone of every mental health marketing strategy is blogging. Social media platforms can change on the fly (you heard Facebook changed its name to Meta, right?), but blogs posts on your website are completely your own. They’re predictable, they’re free to publish, and they’re effective. A mental health blogging strategy is a valuable…
More people are seeking mental health services than ever before, which means now is the time to revamp your mental health marketing strategy and build your client base. With the COVID-19 pandemic, we’ve seen immense growth in the field of mental health, to the point that some mental health professionals are spending more time on…
The most important part in developing a website is the overall user experience (UX). User experience is defined as the way in which the user is interacting with the product or in this case a website. This could entail the page path the user takes to get to what they are looking for or how…
There is so much more to blogging than just trying to get a piece of content up on your website. Businesses tend to get wrapped up in meetings and are constantly on the go, which makes it difficult to really take the time to sit down, research the topic, and actually put in the effort…
It’s an age-old dilemma: You want to generate more leads for your company, but you simply don’t have the time to walk every new sales opportunity to the end of the sale funnel. And let’s face it, no one enjoys being on either side of a cold call. With an intuitive automated sales process in…
When it comes to developing a website or creating a content strategy, SEO should always be top of mind. You may have amazing services to offer and a great message to get across, but no one will ever know if your content is not easily visible on search engines. There are many important aspects of…
You know that digital marketing is essential to growing your business. You’ve had a successful digital marketing campaign in place for some time. You sit down to execute the next part of your strategy. The first step is creating content, whether that’s social media posts, blogs, or video. And… nothing comes out. You sit, staring…
Clutch is an established B2B review and rating platform based in Washington, D.C. It helps businesses make buying and hiring decisions with confidence, with a combination of market research, data-driven content, verified reviews, and a ranking system. Every year, decision-makers at millions of businesses visit the site to learn more about credible service providers and…
Digital marketing professionals love throwing words around like sales funnel, awareness, or conversion. But what do those words even mean? How do they help you? Digital marketing is a lot like starting a romantic relationship. Your online presence lets the other party know you exist and ignites a spark of attraction. Your branding is what…
