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Archives for December 2020

New Year, New You: Set Marketing Goals That Will Stick

2021! Never before have we been so excited about the start of a new year! (At least, not since we welcomed the new millennium in 2000 – how was that two decades ago already?) The past 12 months have been like no other. If all your marketing goals went out the window, don’t be too…

Holiday Marketing: Add a Festive Touch to Your Socials

The holidays are finally here! This year has definitely felt longer than most, but now that the festive season is upon us, it’s a great chance to build brand awareness with holiday marketing. At this time of year, social media is key to connecting with your audience. Making a splash with genuine and targeted content…

Fitness marketing 101: Making your brand stand out

The fitness industry is a crowded space, so it’s important to create a memorable brand to attract and retain customers. In order to stay competitive and relevant in today’s business environment, you need to embrace and adopt a strong fitness marketing strategy. Here are the basics you need to know. Want to set your business…

Is dental marketing worth the investment?

The U.S. Small Business Administration recommends spending 7-8% of gross revenue on marketing. Why? When it comes to dental marketing, the pay-off can be huge. An online marketing strategy does take time and money, however. As a dentist running a practice, it can be difficult to find the time and resources to effectively run an…