Beacon Media + Marketing
ANCHORAGE, AK – (December 1, 2014) Beacon Media + Marketing is excited to announce the addition of Business Development Manager, Neisha Jones, to its team. Jones has led a successful career for over 15 years in marketing, management, communications and business development. Her past endeavors include long term management positions at Nordstrom and Coach. Ms.…
It’s Thanksgiving weekend, always a good time to reflect. What amazes me is that three years ago Jennifer and I met for the first time. Some of you may have already heard this story, but I never get tired of telling it. You have to understand how small Anchorage is; we have two degrees of…
During the festive holidays of Thanksgiving and Christmas, there is often much talk about being thankful. Many of my friends have been setting the example by recording what they are thankful for daily on Facebook. There is generally more focus on conversations of helping others in need, articles written and even news stories focusing on…
Here at BEACON, our social media content creators use the website Canva.com to streamline the creation of online graphics. It’s actually a really great program for those with little to no graphics training but it, unfortunately, has one flaw: the amount of fonts available are overwhelming! As the Type Wizard on staff (think they’d mind…
We’ve noticed a trend in the past few years that this time of year our clients tend to refocus, reengage, and start digging in deep to their business growth. It’s no coincidence that it matches the time that kids are going back to school. Whether you have more free time because the kids are now…
ANCHORAGE, AK – (February 10, 2014) Beacon Media + Marketing is excited to announce the addition of Business Development & Media Director, Rita Corwin, to its team. Corwin’s history in marketing, communications and business development as well as her experience as a long time media personality makes her a particularly effective liaison between the local…
Google rolled out their Authorship program a few years back, but it seems a bit slow to catch on with mainstream businesses. This is really too bad considering some of the great ranking benefits with Google. What is Google Authorship you ask? It is a way to connect the blogs you write and publish online…
There is an old saying “nothing is as constant as change,” and this is perhaps never more true than with SEO (Search Engine Optimization). Google is constant adjusting and improving their highly secretive SEO algorithm to improve the transparency of the user online experience. Then you have the other four top search engines working to…
Contact: [email protected] 907-563-6008 FOR IMMEDIATE RELEASE BEACON Media + Marketing is Alaska’s first HubSpot partner and reseller. Anchorage, AK (July 2, 2013) – BEACON Media + Marketing announces it’s partnership with HubSpot, an international inbound marketing expert. HubSpot’s all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into…
When you hit your junior year of college you suddenly hear the word internship thrown around a lot. It sounds something like “oh, I interned for this very elite company in Seattle,” or “you will need to update your resume if you ever want to get an internship.” Suddenly you realize that maybe waltzing into…
You may know LinkedIn as an online community for people to post their work experience and skills in the hopes that employers will find them. You can use it as your online business card, references, and resume all in one. Indeed, LinkedIn is at its core a directory for professionals and businesses, but it is more…
Here at the BEACON offices, we talk a lot about what makes a great website, how to draw visitors to a website, and then how to convert those visitors into leads and clients. There are several ways to do that, and we’ll cover them all in time. One way, however, is SEO. SEO is probably…
