Social Media Manager - Beacon Media + Marketing

Social Media Manager


Challenge: Crowdfunder needed an eye-catching, quick explainer video to cover the gist of their services and how easy it is for potential business and investors to use. An individual with no knowledge of crowdfunding could view this video as a guide to differentiate Crowdfunder’s services, especially when compared to similar crowdfunding websites like Kickstarter. Solution: …

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Geneva Woods Ear, Nose & Throat

Targeted Facebook ads to patients with Premera Blue Cross Blue Shield. 108,000 people -about 14% of Alaska’s entire population saw the ads. 7,700 people clicked through to Geneva Woods’ website. The Client: Geneva Woods Ear, Nose & Throat was founded in 1976 with the goal of providing the highest quality medical care for their patients …

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Role Definitions

Each Role Definition is broken up into several categories to help each employee know exactly how they fit in the company. Primary Responsibility The primary responsibility is a general summary of what the position is expected to do. Accountability The Accountability section describes the specific things that each role is expected to accomplish. But it …

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Brainstorming sessions are meetings of two or more Beacon staff members in order to come up with a successful strategy for the marketing projects of each of our clients. Common brainstorming sessions include new website projects, social media content schedules, and blogging content schedules. The Account Manager and Content Creator for a given client must be a part …

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Blogging Requirements and Process

Articles that we write for our client’s blogs are one of the most important products we produce. Not only do they market the companies we represent and shape the image our consumer has of the company, but our client’s are watching them with a keen eye as well, and they therefore represent the quality and …

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BEACON Policies and Procedures

The Online Edition of the Beacon Employee Handbook is designed to help our employees find exactly where to go for any job done in the company. Refer here for the latest forms, processes, and requirements for all job functions and duties. Beacon Employee Handbook Client Files How Registrars and Hosts Work How to Send Us …

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