Authors + Co-Founders Adrienne Wilkerson, and Jennifer Christensen, adapted for blog by Sara Jokela
Beacon Media + Marketing: Introducing Beacon Light, Rooted in Service and Passion
At Beacon Media + Marketing, our journey began with a shared dream: to help small businesses navigate the rapidly evolving digital landscape. That’s why we created Beacon Light, a foundational no-nonsense approach to digital marketing that drives sustainable growth, while not overwhelming small clinics and practices.
Introducing Beacon Light: A Return to Our Roots
Beacon’s frontline team has met with so many clinics and solo practitioners who have a desire to invest in digital marketing for sustainable growth but weren’t quite the best fit for our monthly services. In response to this need, we launched Beacon Light—a new division of Beacon Media + Marketing designed specifically for therapists, mental health clinics, and small business owners.
Beacon Light is a culmination of our years of experience, our deep understanding of the digital landscape, and our unwavering commitment to serving those who serve others.
Beacon Light is more than just a service; it’s a return to our roots. It’s our way of giving back to the community that helped us grow, by providing foundational marketing services that are accessible, practical, and truly impactful. Whether you’re a solo practitioner just starting out or a small clinic looking to expand, Beacon Light is here to guide you, offering the tools and support you need to succeed.
Click here to learn more about Beacon Light to promote your mental health practice.
Our Story
It all started with two women in Anchorage, Alaska—Jennifer Christensen and I—who saw the digital world changing and recognized an opportunity to make a difference. As social media platforms emerged and smartphones became ubiquitous, we realized that traditional advertising was no longer enough.
We both felt a deep calling to be part of this digital revolution, each bringing our unique strengths to the table—Jennifer in social media marketing and strategy, and myself in branding and web development. When our paths crossed in 2011, it felt like destiny.
We discovered a mutual love for helping small businesses succeed and a shared belief in the power of digital marketing to transform lives. In 2012, we merged our businesses and launched Beacon Media + Marketing with a clear vision: to guide small businesses through the brave new world of digital marketing.
Why We Serve Mental Health Professionals
Over the years, our commitment to helping the “little guy” has never wavered. We’ve been in the trenches ourselves, facing the uncertainties and challenges that come with running a small business. We know firsthand the courage it takes to risk everything for a dream, and that’s why we’ve always been dedicated to offering marketing solutions that are honest, affordable, and effective.
As we grew, our focus sharpened on the mental health industry. We saw therapists and counselors—brave individuals with a passion for helping others—taking the leap to start their own practices. These professionals, driven by a desire to make a real difference, became the heart of our mission. We realized that they needed more than just marketing services; they needed a partner who understood their unique challenges and could guide them every step of the way.
Our Why
At the core of everything we do is a simple belief: Those who have the courage to help others deserve a partner who will help them succeed. We understand the unique challenges faced by mental health professionals, and we’re here to support you with marketing solutions that are not only effective but also aligned with your mission of care.
Beacon Light is our way of shining a light on those who bring hope and healing to their communities. We’re honored to walk alongside you, providing the guidance and resources you need to thrive in today’s digital world.This is our story. This is why we do what we do. And this is why we’re committed to helping you succeed.
Want us to help bring your vision to life? Schedule your free consultation to learn more about our digital marketing services.
